August 7, 2026
TL;DR:
- Your catalog, but easier: Carousel Cards send up to 10 swipeable cards, and your assistant picks the set that fits what the customer asked.
- A storefront in the chat: connect your WhatsApp Catalog and customers browse products, prices, and categories without leaving the conversation.
- Forms that finish: WhatsApp Flows run bookings, registrations, and lead capture inside the chat.
- Your Inbox, your layout: drag the dividers to resize the panels.
This Friday, WhatsApp becomes a place to sell, not just to answer. Here is batch #031.
Your templates just leveled up: Catalog, Carousel, and Flow join the block picker.
Carousel Cards
Your catalog, but easier. One message carries 2 to 10 swipeable cards, each with an image or video, a short line, and up to two buttons, and your assistant sends the set that fits what the customer asked. No product feed, no cart, no commerce setup. We wrote a full guide: WhatsApp Carousel Cards: Your Catalog, Easier.
Up to 10 swipeable cards in one message, chosen by your assistant for each customer.
WhatsApp Catalogs
Selling priced products? Connect the catalog you built in Meta Commerce Manager and send it as a Catalog template: customers open a browsable storefront inside WhatsApp, with categories, product images, and prices. Prices and stock read live from your catalog, so you never send a stale price.
Create one under Templates, choose the Catalog type, and connect your catalog.
Your catalog, connected: what customers browse in the chat reads live from Commerce Manager.
WhatsApp Flows support
Forms that live inside the chat. Send a Flow from your templates and customers complete the steps, a booking, a registration, a lead form, without leaving WhatsApp. Every answer lands back in the conversation, where your assistant can act on it.
The whole form happens inside WhatsApp, and the answers land in the conversation.
Resize your Inbox
Drag the dividers in your Inbox to resize the panels: give the conversation list, the chat, and the contact details the space that fits how you work.
Your Inbox, your layout: drag the dividers.
Start selling in the chat, in three steps
- Open
Templatesand create your first Catalog, Carousel, or Flow, then submit it once for Meta approval. - Tell your assistant in plain language when to send it: "when someone asks about our services, send the services carousel." And add your images to your Knowledge base too: the assistant picks the right ones for each conversation and shows them right in the chat.
- Let the conversation run. Your assistant picks the right template at the right moment, and every tap, reply, and form answer lands back in the chat.
Why it matters
Until now, the chat answered questions and the selling happened somewhere else. With Catalogs, Carousel Cards, and Flows, the whole journey, browse, choose, book, pay attention to this one, register, happens inside WhatsApp, where your customers already are, with your assistant running it.
Open Templates, pick your first Catalog, Carousel, or Flow, and let your assistant handle the rest.
With love,
The Invent Team
Conversational AI for Business Growth
