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vs
Invent vs Bird: a product you use, not parts you assemble
Bird sells messaging APIs for developers to build on. Invent is the finished thing: an AI agent, a shared inbox, contacts and broadcasts on WhatsApp and five more channels, from $29/mo.Publicly pricedEmail
The Bird plans page prices email. SMS, WhatsApp, Voice, RCS and Push are listed on the same page as coming soon.
What you buyAPI
Bird sells an API and the keys to it. Somebody on your team still has to build the inbox, the agent and the reporting on top.
The CRM sideSales-led
The omnichannel CRM Bird markets is sold through its sales team, with no published price or self-serve tier.
01Pricing
Bird (formerly MessageBird) pricing vs Invent
Bird figures are the published email plans on bird.com. There is no published price for its WhatsApp product.~3,000 Auto messages≈ $32 total
White-label + custom domainIncluded
SSO + audit logsIncluded
Team inbox, CRM, broadcastsIncluded
Free trial7 days
What the price coversEmail sending only
WhatsAppMarked coming soon
AI support agentNot in the plan
Shared team inboxNot in the plan
Seat chargesNone
From bird.com plans, verified Aug 5, 2026.
02Features
Feature comparison
The highlights. The full comparison table lives on the compare page.| Feature | Invent | Bird (formerly MessageBird) |
|---|---|---|
| What you are buying | ||
| The purchase | A product, $29/mo | An API and credits |
| WhatsApp availability | Live today | Coming soon |
| Who builds the inbox | Already built | Your engineers |
| Support features | ||
| Shared team inbox | Included | Not available |
| Included | Soon | |
| Broadcast campaigns | Included | Limited capability |
Verified against bird.com plans and product pages, Aug 5, 2026. See the full matrix on the compare page.
03Fine print
The fine print
From Bird's own plans and product pages, Aug 5, 2026.The product moved, twiceMessageBird became Bird in 2024 and repositioned as an omnichannel CRM. The plans page today prices email and lists WhatsApp, SMS, Voice and RCS as coming soon. If you are shopping for a WhatsApp inbox because you remember MessageBird, check what is actually sold before you plan around it.
The CRM has no public priceThe marketing, service and payments platform is a sales conversation. No plan tiers, no self-serve signup and no published rate, so budgeting means a call.
APIs are not an inboxA messaging API gives your developers a way to send and receive. The agent that answers, the inbox your team works in, the contact record and the reporting are all still yours to build and maintain.
Volume pricing has edgesUnused volume does not roll over, overage bills at the published rate and dedicated IPs are $24.95 a month each on the Growth plan. Predictable at a steady volume, less so with spiky campaigns.
Leaving Bird (formerly MessageBird)? We move you over, free
Book a free 30-minute call and we migrate your agent for you: knowledge, instructions, channels, branding. You just approve the result.
1Book a 30-minute callShow us your Bird (formerly MessageBird) setup. Sources, instructions, integrations.
2We rebuild it hereKnowledge, instructions, channels, and your white-label branding. No charge.
3You flip the switchTest it side by side, go live when you are happy.
Common questions
Does Bird support WhatsApp?
Bird has offered WhatsApp historically through its platform, but its current plans page lists WhatsApp among the channels marked coming soon and prices only email. Invent connects the official WhatsApp Business API today.
How much does Bird cost?
Email starts free for 1,000 messages a month, then $15 for 50,000 and $80 upward on Growth, scaling to $1,039 at 2.5 million. Its CRM and other channels are quoted by sales. Invent is $29/mo with the agent, inbox and broadcasts included.
Is Bird the same company as MessageBird?
Yes. MessageBird rebranded to Bird in 2024. Most searches still use the old name, which is why this page carries both.
Which is better, Invent or Bird?
They solve different problems. Bird suits engineering teams that want raw messaging APIs and will build the experience themselves. Invent suits support and sales teams that want the finished product working this week.
How do I migrate from Bird?
Book a short migration call. We connect your WhatsApp number, rebuild your flows as agent instructions and import your contacts, so you stop maintaining glue code.
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